Today’s PLG needs to inform both the product and sales teams so they can work smoothly together and clinch the next deal.
Blogs
Have enterprise buyers finally soured on ‘bottoms-up’ tech sales? | TechCrunch
Tech companies—and especially startups—have long been enamored with software that sells itself through #viralmarketing and word-of-mouth. Unfortunately, there's growing evidence that this strategy has run its course.
